Home , Glossary , SEO Search Engine Optimization Tech Terms
SEO Search Engine Optimization Tech Terms
SEO Search Engine Optimization Tech Terms

SEO Search Engine Optimization Tech Terms

P


 

  • PageRank— A logarithmic scale based on link impartiality which values the importance of web documents
  • Phrase match report— Search queries with matching key-phrases
  • Pos (AdWords)— Position the ad held at the time of data collection
  • Pos (SERP)— Position of the site for the search query in Google, at the moment of data collection
  • Pos (URL)— Position of this URL for this keyword in Organic or AdWords results
  • Pos— Site position in the Google organic or AdWords keyword results
  • Position in AdWords— Position of the site’s Ad in AdWords for this keyword
  • Position in SERP— Site’s position in SERP for a given keyword
  • Potential ads buyers— The list of sites that buy ads in AdWords for the same keywords the domain under analysis has within Google’s TOP20
  • Potential ads sellers— The list of sites that rank in Google’s TOP20 for the same keywords that the domain under analysis buys in AdWords
  • Potential ads/traffic buyers (Organic to AdWords competition)— Sites that buy AdWords ads for the same term(s) that the analyzed site ranks for organically
  • Potential ads/traffic sellers (AdWords to Organic competition)— Sites that rank in Google’s TOP20 for the same keywords that the analyzed site uses in AdWords ads

Q


 

  • Query— The actual “search string” entered into a search engine

 

R


 

  • Referrer— The source from which a website visitor originates
  • Related keywords report— Terms closely related to the term being queried, according to SEMrush
  • Related Keywords— Keywords that are very relevant to the term being queried
  • Relevancy— Shows the extent to which the site corresponds to the searcher’s query according to the search engine’s algorithm
  • Results— Number of search results

 

S


 

  • SE Traffic price— Estimated cost for visitors coming to a site organically, based on the cost of the same number of visitors generated through ads
  • SE Traffic— Number of visitors coming to a site from organic search results
  • SEMrush Rank— Is a rating of sites based on the estimation of both the volume of organic traffic (from the first 20 search results in Google) and the cost/value of paid traffic as it compares to organic traffic.SEMrush Rank simply shows how well a site is optimized and how effectively it buys ads. SEMrush Rankindicates a site’s status and progression.
  • SEMrush report for URL— SEMrush report for a given URL (not for the entire domain)
  • SERP (A Search Engine Results Page)— The listing of web pages given by a search engine in response to a keyword inquiry. The results normally include a list of web pages with titles, a link to the page and a short description showing where the keywords have matched content within the page. A SERP may refer to a single page of links returned, or to the set of all links returned for a search query.

 

T


 

  • Traffic (%)— Percentage of organic or paid traffic generated by a keyword
  • Traffic % (AdWords)— The proportion of visitors coming to the site from a specific ad as compared to all visitors coming to the site from Google AdWords
  • Traffic % (Organic)— The proportion of visitors coming to the site from this search query as compared to all visitors coming to the site from Google organic search results
  • Traffic % (URL)— The proportion of visitors coming to the URL from a specific keyword as compared to all the URL visitors
  • Traffic— Number of visitors coming to a page from Google search results
  • Trend— Dynamics of change in the number of search queries over the course of 12 months (estimated)

 

U


 

  • URL (AdWords)— URL of a page to which a user was redirected after clicking on an AdWords ad (landing page)
  • URL (landing page)— URL of a page to which a user was redirected after clicking on a search result (landing page)
  • URL (SE)— URL of a page within a site which is returned in search results for a query (landing page)
  • URL Traffic (AdWords)— Number of users coming to the page from AdWords Ads
  • URL— URL of landing page

 

V


 

  • Volume— The average number of queries for this keyword in a month, for the corresponding local version of Google

 

W


 

  • Where— Where exactly was this URL found

 

Source : semrush.com

 

 

 

 

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About Abhishek Gautam

I am a technology enthusiastic, Researcher, Computer Engineer as well as the mind behind the atechlab.net – The Ultimate Cyber Tech Lab!

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